Climbing Trees on News Channel 3

It's always good to see a client in the news, and one of my clients, Dan Stevens, of Living Tree Service, Inc. has been getting more than his share of press lately.  The thing I've noticed about reporters is that they want a story; they're not there just to give you free advertising, so you have to be creative.  Dan's press appeal comes from the fact that he not only trims trees, but he is a world-class tree climbing competitor, having won the Arizona state competition twice, and having come close to winning the Western Chapter competition a few times.  Here is a link to his News Channel 3 interview, and here is a link to all of his press and competition stuff.

These competitions have been really good for their business.  They started their tree service in November of 2007, and it's been one of the few businesses I know of that has thrived in this downturn.  People take notice when you care about your work and your customers, and they know when they're dealing with the best.  It's a pleasure to do advertising for a company with such a great story to tell.  

Right now my main concern for them is making sure they have a plan for growth and are able to meet the demand during summertime, the busy season for tree companies, because they are already slammed, and it's not nearly in full swing.